
Experience

LEADER | TEAM BUILDER | EDUCATION INNOVATOR | M.S. Ed & MBA
Leadership Strategic Planning
Team Development Executive Coaching
Pedagogical Expertise Curriculum Development
Executive Communication Product Development
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Achieved and maintained an industry-leading NPS of 65+ on a portfolio of adult education products.
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Built an award-winning interactive video course, raising NPS and justifying a significant price increase
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Oversaw complete overhaul of product and marketing for education nonprofit to spur growth.
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Instituted the use of metrics to drive important innovations around product, policy, and strategy.
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Developed a multi-brand strategy for a diverse $25M portfolio of products and brands in the GMAT test prep space to differentiate offerings, address a shifting market, and maintain market dominance.
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Spearheaded a product development team to reimagine and design live online test prep courses to improve product-market fit and overall profitability.
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Mentored rising executives to develop their abilities to manage, set strategy, and use metrics.
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Steered an SEL edtech nonprofit through a radical transformation of its program and marketing to quadruple its footprint in two years and prepare it for acquisition.
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Wrote and published children’s books incorporating social and emotional learning and mindfulness to broaden organization’s reach and meet school, teacher, parent and children needs.
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Addressed issues in diversity, equity, and inclusion in organization and programming to ensure an inclusive, culturally-relevant learning program.
Experience
2017 - Present
Education Consulting and Executive Coaching
2020 - Present
McKinsey and Company
External Facilitator
2019 - 2021
Empowering Education
Executive Director
2018 - 2019
Kaplan Test Prep
Executive Director
Guiding for-profit business educators in moving their in-person courses to live online and on-demand. Coached rising executives with communication and management.
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Advised and coordinated the production of courses on topics ranging from KPIs to Medicaid law
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Trained facilitators in best practices for live and on-demand instruction.
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Coached rising leaders and entrepreneurs.
Developing and delivering workshops on various facets of facilitation excellence. Teaching skill-development courses to global McKinsey clients using proprietary McKinsey curriculum.
Overhauled product, website, and marketing strategy and operations to address lagging revenue and low customer enthusiasm for education nonprofit focused on social and emotional learning.
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Trained product lead in customer research and curriculum design.
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Pivoted marketing and product offering to address Covid19 market shifts.
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Tripled paid membership and increased website traffic by 150% YoY.
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Wrote and published illustrated children’s books, introducing a new tool for member acquisition.
Coordinated cross-functional teams to manage the P&L, product development, and customer experience for a complex portfolio of products and brands.
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Integrated GMAT division of Manhattan Prep into Kaplan Test Prep to leverage scale and manage costs, navigating complex issues related to finance, operations, and cultural integration.
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Ran focus groups, feedback sessions, and developed company newsletters, leading to high retention staff rates during a significant organizational change.
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Designed iterative A/B web tests to optimize web sales across two websites to address low conversion rates and successfully transfer leads from one brand to another.
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Trained sales teams and incorporated their feedback to inform price tests and product innovation to address significant market disruption.
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Shifted online course strategy, platform, and design to improve customer experience and lower costs.
2009 - 2017
Manhattan Prep
Vice President of Curriculum Development & Customer Experience
Managed a team of managers who oversaw 120+ instructors nationwide. Developed rubrics and metrics for improving sales and service team performance.
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Organized programming and logistics of the annual company-wide conference, fostering a strong and sustained level of employee engagement to maintain our brand and industry-leading quality.
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Redesigned tutoring, training and practices, raising NPS 20+ points, garnering rave online reviews.
Built a new test prep division from scratch, overseeing all departments.
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Developed an effective low-cost marketing strategy to grow in a crowded market.
Education
Leeds School of Business, University of Colorado - MBA
Bank Street College of Education, New York, New York - M.S. Ed in Elementary Education
New College, Sarasota, Florida (Honors College of USF) - BA Degree, Cultural Anthropology and Theater